Leveraging Artificial Intelligence for Customer-Centric Solutions: Enhancing Satisfaction, User Experience, and Retention

Authors: Bhanu Raju Nida

DOI: https://doi.org/10.5281/zenodo.14950796

Short DOI: https://doi.org/g86q3s

Country: USA

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Abstract: In today’s changing world it is essential for businesses to focus their strategieson meeting customer needs and enhancing satisfaction to elevate user experience (UX) and boost customer retention. Old fashioned engagement methods often miss the mark when it comes to meeting the expectations of contemporary consumers who seek personalized experiences in real time and seamless interactions. Artificial Intelligence (AI)is seen as a tool that allows businesses to predict customer desires tailor interactions and enhance user experiences through optimized journeys. This study delves into how AI powered solutions centered around customers affect satisfaction levels and user experience (UX), how they influence retention rates well. Using a combination of research methods that include case studies and analysis of sentiments and statistics, this research showcases the benefits of AI solutions driven by analytics and automation. The results emphasize the importance of AI, in building customer loyalty while also tackling dilemmas concerning data privacy and obstacles related to implementation. Businesses that integrate AI into their customer engagement strategies can increase their chances of success while upholding ethical implementation practices.

Keywords: Artificial Intelligence (AI), Customer-Centric Solutions, Personalization, Predictive Analytics, Automation, User Experience, Customer Satisfaction, Retention, Sentiment Analysis, Ethical AI, Data Privacy, AI-Human Collaboration, Machine Learning (ML), Customer Engagement, Business Strategy

Paper Id: 232188

Published On: 2024-12-09

Published In: Volume 12, Issue 6, November-December 2024

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